Saturday, October 18, 2008

Barbara Corcorens "Staging Tips"

Barbara Corcoren is a Real Estate Gru. Her credentials include straight D’s in high school and college and twenty jobs by the time she turned twenty-three. It was her next job, however, that would make her one of the most successful entrepreneurs in the country, when she borrowed $1,000 from her boyfriend and quit her job as a waitress to start a tiny real estate company in New York City. Over the next twenty-five years, she’d parlay that $1,000 loan into a five-billion-dollar real estate business named The Corcoran Group. She sold the business in 2001 for seventy million dollars. These days Barbara is a real estate contributor for NBC's Today Show and CNBC.

Here is a list of her Insider Tips for Staging Your Home


1. Make the Right First Impression “Buyers decide in the first 8 seconds whether or not they want to buy your home.” -- Barbara Corcoran
  • Paint the front door and trim.
  • Hang a wreath on the door.
  • Add potted flowers (flowers in front say this is a happy house).
  • Fertilize the grass to make it bright green.
  • Put fresh mulch around the bushes.
  • Fix the doorbell if it’s broken.

2. Let the Sun Shine In! “After location, light is the second most quoted reason why a buyer chooses the house.” -- Barbara Corcoran

  • Clean all the windows
  • Replace drapery with sheer curtains or white shades
  • Replace lamp shades with sheer white shades
  • Replace light bulbs with higher wattage
  • Trim back shrubs that block window light
  • Paint the inside walls white
  • Put white slipcovers on all dark furniture
  • Put up lights in each corner of the major rooms

3. Remove Clutter “People can’t visualize themselves living there when they can’t see past your clutter.” -- Barbara Corcoran

  • Store half your “stuff,” including knick-knacks and furniture.
  • Remove personal objects like family photos and children’s artwork.
  • Remove all objects from closet floors.
  • Put half your clothes into storage.
  • Make your linen closet meticulous; people judge hidden wiring and plumbing by how neat your linen closet is.
  • Hide all electric cords and wiring.
  • Eliminate unhealthy plants.
  • Put fresh sheets on beds with four extra pillows.

4. Send Kitty to Grandma’s House “People buy with their eyes and their noses.” -- Barbara Corcoran

  • Remove kitty litter, dog beds and other smelly pet items.
  • Warm a few drops of vanilla inside the oven door.
  • Smoke outside; remove ashtrays.
  • Open all windows an hour before the buyer arrives.
  • Keep the trash can clean.

5. Freshen the Kitchen “The kitchen is everyone’s favorite room in the house.” -- Barbara Corcoran

  • Clear all countertops.
  • Replace cracked, scratched or broken appliances.
  • Re-grout the tile.
  • Wax the floors.
  • Update kitchen knobs.
  • Paint or replace cabinet fronts.
  • Put in a window; it can increase the value of your home 10%.

6. Clean the Bathroom “No one wants to move into your bathroom.” -- Barbara Corcoran

  • Scrub the walls and floors.
  • Clear off all shelves and put away personal items.
  • Re-grout tiles and replace caulking.
  • Hang a new shower curtain.
  • Buy fresh hand towels and rug.
  • Replace old soap.

7. Add Color “Touches of yellow and other warm colors say ‘welcome home.’” -- Barbara Corcoran

  • Buy new throw pillows for the sofa and bed.
  • Add a fresh focus tree.
  • Define areas with colorful rugs.

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